You care about your health and make an effort to include seafood in your diet – as much as 16 pounds annually according to Oceana, the largest international organization focused solely on ocean conservation. Yet, as a consumer, you are provided with little or no information about the origin of your fish, and the information on the labels is frequently misleading or fraudulent.
Recent studies show that seafood is mislabeled as often as 18 to 56 percent of the time in American cities for salmon, red snapper, white tuna, and Alaskan cod. Cheaper, less desirable, and more readily available fish are disguised as replacements. DNA barcoding in North America and Europe has confirmed that this type of fraud is happening at each step of the supply chain – from the processing and packaging phase, to distributors and restaurants.
Seafood mislabeling not only threatens your health and your budget, it also has a negative impact on the economy and the environment.